North Forge Technology Exchange

MAD Social Agency boosted North Forge’s community engagement and visibility through strategic social media management and impactful content creation.

Project Details

Project Date

Oct 2024

Services

Social Media, Content

CLient

North Forge Technology Exchange

Link

Project Link



About the project

North Forge Technology Exchange is a Canadian-based business incubator and accelerator supporting startups and entrepreneurs in technology and innovation. Known for their comprehensive resources, mentorship, and cutting-edge fabrication lab, North Forge is instrumental in driving growth and fostering innovation within the tech ecosystem.

Results:

Increased social media engagement by 80% within the first quarter.
Enhanced community awareness of North Forge’s resources and success stories.
Strengthened North Forge’s reputation as a cornerstone of innovation in the Canadian tech ecosystem.

Project execution

Social Media Management:
Designed and executed a social media strategy to connect with North Forge’s target audience—tech startups, investors, and innovation enthusiasts. This included:

Highlighting success stories of incubated startups.
Sharing updates about programs, events, and opportunities at North Forge.
Posting thought leadership content to position North Forge as an authority in technology innovation.

Content Creation:
Developed high-quality, targeted content to inspire and educate their community:

Blogs and social posts spotlighting emerging trends in tech and innovation.
Video content showcasing their state-of-the-art fabrication lab and entrepreneurial support programs.
Visual content promoting workshops, networking events, and success milestones.

Engagement and Community Building:
Fostered online conversations, responded to inquiries, and actively built relationships with startups and industry leaders.

Project gallery

MAD Social Agency collaborated with North Forge to enhance their digital footprint through strategic social media management and compelling content creation. The aim was to amplify their mission, engage their community, and attract emerging entrepreneurs.